Data flows iWeb integrates
How this trade ERP fits branch, depot and account operations.
Questions we get asked.
What makes Kerridge integration different for merchants?
It is branch-led: branch and yard stock, account pricing, statements and trade ordering peaks shape every integration decision. Storefront patterns mirror what the branch counter already does.
Does iWeb integrate Kerridge with commerce platforms other than Adobe Commerce or Magento?
Most Kerridge integrations iWeb has shipped sit alongside Adobe Commerce or Magento for builders merchants. The integration pattern is platform-agnostic and applies to other commerce platforms where the architecture and project evidence support it.
Can a Kerridge-backed storefront handle pre-7am trade ordering peaks?
Yes. Builders merchants see most online trade ordering before 7am. The integration is sized for that peak: cached pricing and stock at storefront read time, asynchronous order posting and monitored queues into Kerridge.
Where does customer-specific pricing live with Kerridge?
In Kerridge. Contracted pricing per account is held in the ERP and surfaced live to account customers, with refresh rules tuned for the branch operation.
Is iWeb a Kerridge partner?
iWeb is an ecommerce agency, not a Kerridge reseller. iWeb works alongside the client's Kerridge team or partner on the integration boundary.
What Kerridge data usually needs to sync with ecommerce?
Branch and yard stock, contracted pricing, account ordering and credit, orders, dispatch confirmations, invoices and credit notes, customer and address records. Exact scope depends on how the merchant runs Kerridge.
Real-time or scheduled sync with Kerridge?
Mixed. Pricing and stock are read on demand and cached at storefront read time. Orders post asynchronously through monitored queues. Reference data refreshes on a defined schedule. The cadence is sized for the pre-7am peak.
Can Kerridge connect to a PIM?
Yes. Kerridge typically owns pricing, stock and accounts; a PIM such as Akeneo owns enriched product attributes, technical data and channel rules. Both feed the commerce platform through their own connectors.
When is middleware needed between Kerridge and ecommerce?
When more than one system sits either side of the boundary, when transformation, retries or routing need to be observable, or when the storefront should not own ERP semantics. Simpler estates can run on a direct connector.
Can iWeb take over an existing Kerridge integration?
Yes. The team reads the existing integration, message contracts and incident history first, then writes down what to fix first and what is safe to defer. The first month on support is deliberately conservative on change.
How is hosting and release governed for Kerridge-integrated commerce?
Release windows avoid the morning trade peak. A named senior owner sits on both sides of the boundary, with a written runbook covering branch operations and the first hour of trading.
Can iWeb support multi-branch Kerridge estates?
Yes. Branch-level stock, branch-level pricing, branch-level fulfilment and click-and-collect are wired against Kerridge as the merchant actually runs it, rather than approximated in the storefront.





